Connecting with the Heart
Watanabe Pile Textiles has always valued the attitude of sincerely interacting with all people involved. They visit overseas cotton farms where they source their materials and hand over the finished towels to the local people, so that they can be delighted to see how their cotton has turned out. They also make no compromises on materials or manufacturing methods, and if there are any changes, they carefully explain them to consumers. At the heart of this is the value of their predecessor, Toshio, who said, "We have been helped by others, so we cannot let them down."
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